Trends
Among those 55+ renters who plan to move again,
71 percent plan to rent their next home.
Freddie Mac 55+ Survey June 28, 2016.

Executive Perspective

Baby Boomers of today are looking for a more contemporary form of affordable lifestyle filled with social opportunities and less maintenance.  They are more active than ever before, yet find that most traditional 55+ active adult communities are more geared to a much older population.  Today’s 55+ may still be working, dating, and setting new goals for the next 30 years of their lives. The Floridian Club is aimed at filling that need.

Executive Perspective

“ If someone told me I was moving to a community with skilled nursing on site, I would run for the hills.. I’m 72 years old and run 5 miles a day…I dare you to catch me”    Larry Lieberman….Visionary that created The Floridian Club.

Executive Perspective

The recession of 2007-2012 has changed the way many baby boomers view home ownership. Today, the “Baby Boomer” recession survivors do not want to be in that same situation again if the next “recession” happens.  So many are paying cash if they buy, tying up a lot money.  If a recession hits again, they may find themselves in a situation where they can’t liquefy assets when needed most.  The Floridian Club just takes the worry out of it all.
Renting has become increasingly popular in the adult age group ... even retirees on a fixed income. In addition, this age group does not want the responsibility or cost of upkeep of a house. They want to be able to close up the house and travel, or go visit their kids, or enjoy life at home without worrying about the cost of the maintenance and upkeep of their house ... so they prefer to rent. This class of seniors are looking for rentals that provide all the social aspects of a more fit and active lifestyle. Housing availability for this type of product does not presently exist (in the area.)
The Herald Tribune, Most Renters Older than 40,In Brief, Business, pg D1, Thursday, December 10, 2015